"Fun Follows Function"
Photography Art Direction
G O A L
Introduce the German eBike company to the growing U.S market.
A C T I O N
• Revise and update identity for improved messaging of the products unique features
• Promote the lifestyle through social channels with digital content for social channels
• Design a website that effectively introduces and makes it easy for customer secure orders
R E S U L T
• Successful launch that saw immediate sales
• Increased retail distribution
• Business opportunities in the hospitality industry
O V E R V I E W
T H A N K Y O U !